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Articles | Corporate communications: what the executive should know about it

Corporate communication is the “digital heart” of large companies. Thanks to Office Communicator, international company offices work with comprehensive databases and documents. Instant messages optimize at least three business processes.

Corporate communications as a business tool

Corporate communications are of such paramount importance to mid-size and large businesses that they can easily be considered intangible assets. Instant messages simplify information exchange among employees and management and provide access to corporate information resources. Instant messaging software connects offices on different floors, in different parts of the city, and even in different countries. Just as the Office Communicator, LAN messenger enables information exchange, but only within the bounds of one physical network (i.e. for Office Communicator to function there must be an Internet connection).

Some joke that corporate communication network would be better named “corporate social network” and there is some truth to the joke with one reservation – the network is only for the select few. Corporate communications must be invulnerable to unauthorized access; that is why there are very high security requirements to IM software.

In itself a Office Communicator is a virtual environment where employee interactions take place. This short formula encompasses all types of corporate activities.

How corporate communication networks optimize company operations

Let’s examine what types of activities take place using instant messages and how the network makes them more effective.

1) Collaboration with information resources: Office Communicator simplifies it. For example, all company offices can use a single database and participate in a single paper flow. Thus, a corporate communication network enables employees from different offices to work in swing.

2) Information transfer: Office Communicator ensures confidential information exchange. Various data encryption methods are used to provide corporate communication security and it is only possible to access corporate communications network if the computer is physically connected to the local corporate network.

3) Business communications: corporate communication networks erase boundaries and eliminate distances. Using corporate communications programs, such as the CommFort application, for example, employees can talk using chat, exchange files and folders, or hold video conferences. This does not simply save business time.

Given an opportunity to talk to colleagues at any time and on any issue using a LAN messenger, associates get to know each other better. This is especially important in large companies with hundreds or thousands of employees, where oftentimes employees only know those with whom they share office space. That kind of situation does not affect corporate morale very well. Virtual communication using a corporate communications network helps employees to enhance their relations and, in the long run, to become a great team. This human aspect turns the formally business “information space” into a corporate social network where people can find fellow associates and assistants.