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Articles | Corporate communications and effective employee information exchange

Corporate web communications is not the only means of employee communications. Corporate communications expedite business and draw associates together. Learn how you can update the corporate portal and optimize your business strategy.

What are corporate communication systems and how they can be used

A corporate communication system consists of two components: information and communication resources.

Corporate information resources are a data set that needs to be used by employees in order to completely, independently and flawlessly perform their duties. Work instructions, vendor and partner contacts, technical descriptions and product specifications, document templates – all of this is part of the “corporate knowledge system.” For employee convenience this information can be accessed through the corporate portal – an internal company website, which requires either authorization or connection to a local network for access (these security measures make corporate information resources unavailable to unauthorized users).

Corporate communication resources are a set of software and hardware solutions which create the environment for employee communications. Naturally, this environment can generate information which will then be added to the corporate portal and will become a part of the corporate knowledge system. However, the main objective of this resource is to make possible web communications among all company employees, regardless of their titles, schedules, or locations. Such programs as CommFort – a client server solution for online corporate communications, belong to this type of resources.

Resolving issues by using corporate communications well

Let’s consider the advantages of using corporate communication system using the CommFort application as an example.

Expedited information exchange. The information on a corporate portal is typically solid – it is verified and approved. However, it is not always sufficient to resolve ongoing matters or to generate new content. Using the CommFort program you can transfer a folder of documents to a colleague (without archiving it), drop several versions of a marketing draft directly into chat and get it approved right away, or discuss the plans for a corporate picnic with a number of associates using online chat as part of the corporate communication system.

Corporate spirit building. Corporate communications in text, voice, and video chat simplify integration of new employees and help remote employees participate in corporate activities. By creating private channels within the corporate communication system (which is possible using the CommFort program) employees can talk informally – good chemistry and common interests can create a solid base for business relations. A tightly knit crew is an important part of the corporate image – new employees are more likely to stay on with a healthy team than in a zoo.

Employee training. Is corporate training expensive and inconvenient? Not at all! Using video communications employees can participate in online learning by attending webinars (online courses) and workshops without leaving the office. Companies can hire the best business instructors from any country in the world; after all, the only thing that is required for a class is videoconferencing. Using the CommFort program comprehensive corporate training can be arranged: with presentations and videos, interactive participation and direct contact with the instructor. Employees who take part in e-learning, who grow professionally and develop new skills are not simply useful – they help to create a positive corporate image.